We deliver innovative marketing and PR campaigns designed to disrupt
The Velvet Road Group has developed a reputation for creative brand marketing, public relations, and strategic communications, specializing in luxury lifestyle (fashion! art!), hospitality (hotels! restaurants!), and people and brands (spirits! chefs! designers!).
From resuscitating classic brands to launching and evolving new ones, we deliver innovative marketing and PR campaigns designed to disrupt.
Media Relations – With our personal relationships with key editors and journalists, the Velvet Road Group is known for strategic and targeted placements in top-tier publications, both print and online, regional, national and international. Placement targets always include news, fashion, travel, lifestyle, design, and gossip publications.
Events & Experiences – From gala dinners, launch parties, hotel and restaurant openings, press events and exhibitions, runway shows and red-carpet events, we deliver the very best exposure and guest attendance including key media, notable influencers, and the socialites who matter.
Brand Positioning and Strategy – Your brand, product, or venue needs to stand out in a crowded marketplace. The Velvet Road Group will develop your voice and assets to add compelling value to any PR and marketing campaign.